Zale Corporation

Piercing Pagoda

Zale Corporation believes that beautiful jewelry should be available to people of all ages. That's where Piercing Pagoda comes in. Since our first kiosk opened in Whitehall, Pennsylvania in 1969, Piercing Pagoda has been the go-to place for women (and, inevitably, men) to get their ears pierced. Before more kiosks opened in more and more markets, customers would travel to Piercing Pagodas from up to 100 miles away to take advantage of their unequalled piercing expertise.

After being acquired by Zale Corporation in 2000, Piercing Pagoda modernized its look and dramatically improved its selection. Today it stands as the nation's largest specialty kiosk retailer of gold jewelry. In addition to ear-piercing services (in which they are still the uncontested leader), Piercing Pagoda now offers an extensive selection of popularly priced gold chains, charms, bracelets, rings, earrings, diamonds and body jewelry, plus silver and stainless steel jewelry.

With nearly 800 kiosks in the United States and Puerto Rico, Piercing Pagoda has brought the Zale Corporation younger customers who appreciate quality jewelry at our most affordable prices. It's another market leader that shines brighter by association with Zale Corporation.